HOW TO MONETIZE YOUR CONTENT WITHOUT LOOKING SPAMMY
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Div Acharya
Div is the founder and blogging Growth strategist/coach at Digitallydiv Approach & pepLifestyle who is enthusiastic about assisting women in establishing their digital empires and establishing a blog that enables them to turn their hobbies into a lucrative business.
The following piece is for anyone who wants to monetise their material but is concerned about coming off as spammy in their efforts.
I’m going to give you some pointers on how to monetise your material without being spammy.
These suggestions should assist you in becoming more self-assured when it comes to selling on your blog, as well as assisting you in increasing your sales.
To give you a little history on myself, I started my niche blogs in 2016 and was earning more than $1,000 per month within 12 months. Now my blogs are collectively earning $25,000 per month.
I was able to transform my blog into a full-time profession within a year of starting it, and I’ve been blogging ever since.
These recommendations assisted me in turning my blog into a successful business, and I am certain that they will assist you as well!
I understand that attempting to sell items on your blog or social media might seem strange at first, but it all comes down to mentality.
Before I offer you some pointers, I’d want to explain a few of the methods you can generate money with your blog before I go into them:
Methods you can generate money with your blog
- Your blog should include advertisements, and if you are using Mediavine or Ezoic they pay highly compared to other advertising networks such as Google Adsense.
- When it comes to making money blogging, affiliate marketing is the most common method. Check out this page for further information on this issue, which is written by myself.
- The term “sponsored content” refers to when you collaborate with businesses to promote their products in exchange for remuneration and/or a complimentary product.
- Selling digital products is a terrific way to earn passive money while doing what you love. In addition, I have a handy guide on how to sell digital things here and smart ways to make money with your website
- Giving away your services – You can use your blog to help promote the services you provide.
Demonstrate how the product will benefit your target audience.
One more effective method of establishing trust with your audience and selling without being spammy is to demonstrate how the product may help your visitor.
A wonderful approach to accomplish this is to demonstrate how it has worked for you.
The ability to demonstrate tangible achievements is essential. The likelihood of people purchasing your product increases when you can demonstrate tangible outcomes.
If the product isn’t something that produces outcomes, such as home décor, then display photographs of the home decor piece in your own house to demonstrate its use.
The sale of personal photographs will outperform the sale of Amazon product images. It demonstrates to the consumer that you have personally tested the product, which, once again, increases user trust.
Try to demonstrate how the product improves your quality of life, and if feasible, display the product in action.
Talk only about products that you truly enjoy and use yourself.
To monetise your blog without being spammy, choose items that you actually believe in and have personally tested.
When you promote things that you haven’t tested before, it might be detrimental to your reputation in the long run if the product quality isn’t up to grade.
If you are promoting products that you know are of high quality, you will build a lot more trust with your audience.
I understand that it is very common these days to create round up posts of Amazon finds or things that you may want to purchase, but you will build a lot more trust with your audience if you are promoting products that you know for a fact are of high quality.
This is why I am so selective about my sponsored material and the companies with which I collaborate.
When a business offers you a bargain, it’s natural to want to say yes.
However, I have to ask myself: is this a product that I would have purchased on my own?
If the answer is no, then I would not recommend it to anybody.
Keep an eye out for companies that attempt to take advantage of bloggers.
In order to work with you, they will attempt to do so without first enabling you to test the product.
I consider this to be “spammy,” and it may result in a significant amount of lost trust with your audience if the product is not worth it.
CHANGE THE SPONSORED CONTENT ON YOUR WEBSITE
One common criticism I notice on huge influencers’ accounts is that their audience considers it spammy when influencers just post paid material. This is a legitimate concern.
If you want to monetise your content without being spammy, I believe it is critical to publish non-sponsored material as well as sponsored content- keep the balance.
The fact that you are just providing sponsored material may be perceived as spammy by certain viewers.
When this is your full-time career, I understand the need of earning a livelihood, so if you do accept a lot of sponsored material, try to see if you can generate content that isn’t just centred on the product.
For example, perhaps a particular brand has shown an interest in sponsoring your material.
Make an effort to develop material that focuses on 10 ways to start putting yourself first, with one of the methods being that brand you are sponsoring.
ONE OR TWO PRODUCTS SHOULD BE THE CENTER OF YOUR POSTING.
When you concentrate your material on only one or two goods rather than shoving tens or hundreds of products at your audience, it seems less spammy in my opinion. Not to mention the fact that sales will almost always be greater.
A round-up piece, for example, would be an exception to this rule.
For example, here are 15 Amazon home décor picks for the season of spring.
In this case, it’s important to make sure that you’re not simply making roundup posts.
You’ll also want to develop high-quality content that’s centred on marketing 1-2 things that you’re passionate about.
Always use TEXT AFFILIATE LINKS , Avoid spamy pic Links
Text links/Test Ads , as opposed to picture links or banners, appear to me to be far less spammy. When comparing text links to picture links, the click through rate for text links is often greater.
Image and banner links can sometimes appear to be advertisements, and the majority of readers will not click on advertisements.
Follow the "Goldilocks Rule."
“Great content isn’t too short or too long; it’s just right–hence, the Goldilocks rule,” Shah says.
Keep your blog titles under 120 characters so they are easily tweetable, and learn how to edit your posts with a critical eye.
“Chances are, if you’re bored reading it over, your prospect, customer or lead won’t share it.
Be succinct and concise with both your titles and the length of your posts.”
Create real content. Post it to your blogs Facebook page, Pin it on Pinterest, and tweet it as well.
Create really high quality photos. to go with the posts.
Boost those posts to your targeted audience. Track your audience data thru ads manager and adjust.
If you are creating good shit that your intended audience actually cares about then there is no better way than to just have it come up in their newsfeed on Facebook.
CHANGE YOUR PERSPECTIVE
Selling as a content producer should not be approached from the perspective of “how can I sell this thing,” rather it should be approached from the perspective of “how can I provide value to my audience by sharing this product.”
That is the ultimate objective.
You want to make a difference in the lives of those who watch your video.
That’s when the game changes because you’re selling from a position of passion and wanting to offer value.
The bottom line is that when you sell from the heart, you will be more successful than your competitors.
Continue to provide value and create high-quality material that is beneficial to your audience, and you will find success.
Spammy means Unsolicited
Well, in simple terms spammy means unsolicited or unrelated, right?
But even though unsolicited, yet if you share your blog content to the relevant audience (i.e. article on regional cooking shared to a group/ community of foodies), does it still feel spammy?
Some may say yes it’s still spam but since the topic is of interest to people you shared it with, those folks won’t see it as one and instead will be thankful for what you did!
So that’s a simple way of marketing your blog in a “non spammy” way. :
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